Experience Hendrix L.L.C. and Legacy Recordings, Catalog Division of Sony Music Entertainment, announce the release of the brand new documentary “Music, Money, Madness … Jimi Hendrix In Maui” and the album “Live In Maui” on November 20th.
The film chronicles the band Jimi Hendrix Experience’s historic visit to Maui and how they became trapped in recordings of the ill-fated Rainbow Bridge produced by their controversial manager Michael Jeffery. The Blu-ray includes the full documentary and bonuses with all 16mm color cinematic footage of the two performances that afternoon, mixed in both stereo and 5.1 surround. Also included in the box is the Live In Maui audio version, both sets distributed on 2 CDs or 3 LPs, recently restored and mixed by Jimi Hendrix’s historic engineer Eddie Kramer and mastered by Bernie Grundman.
The single “Voodoo Child (Slight Return)” of this historic concert is available today on the streaming services: those who pre-order the box will receive a digital download of the song (https://jimihendrix.lnk.to/maui).
In the mid-1970s, Jimi Hendrix was working in the follow-up to Electric Ladyland with his bandmates, Mitch Mitchell (drums) and Billy Cox (bass), while being invited to headline US festivals and arenas and took part in the construction of the Electric Lady Studios in Manhattan’s Greenwich Village. Completing this state-of-the-art recording facility was proving to be a costly undertaking, so its manager Michael Jeffery secured a $ 500,000 advance from Warner Bros. to finance the remaining construction. In those same meetings, Jeffery convinced Warner Bros. executives to fund a film called Rainbow Bridge that was to be shot in Maui in exchange for the rights to the soundtrack that would be composed of new Jimi Hendrix studio recordings.
In 1970 Jimi Hendrix was sent off to Hawaii to film a movie called “Rainbow Bridge.” His entourage rented a Bushwhacker dune buggy that was over-the-top
It was customized with a metal-flake paint job overlaid with pin-striping, and a loud floral-printed rag top and interior. The crew unbolted the top and Hendrix would flip himself around on the roll bar like a gymnast. This is an excerpt from JIMI HENDRIX HAWAIIAN HAZE | DUNE BUGGY by selvedgeyard.com
The company was set up to produce ‘Rainbow Bridge’, which Warner Brothers would distribute. Jimi had already committed himself to Rainbow Bridge by signing a contract with Warner Brothers which also involved an advance of money for the completion of the Electric Lady Studio.
No doubt Warner Brothers thought that the film would be successful based on the strength of Jimi Hendrix’s soundtrack and his live performance in the film.