Is The Beatles Popularity Sinking in the last years ?

By VMZ Staff on June 20, 2021

Digital Music News has matched macro data provided by Google Trendsthat they have dropped 70 percent  searches in the last 14 years. Is it true? Let's have a look.

Interest in The Beatles is plunging dramatically on both Google and YouTube, according to data from the search giant. A quick look at Google Trends shows a fairly dramatic erosion in search traffic on both mainline search and YouTube, with drops reaching 70% since the early 2000s.(digitalmusic.com)

 

Google Trends tracks a range of searches related to ‘The Bea

is

tles,’ including queries that contain the band’s name (like ‘who are the members of the beatles?’).  In total, Google is tracking billions of different search queries, and categorizing them accordingly.

Here’s the similar Beatles dataset for YouTube.  In this case, tracking goes back to 2008, though the trend is highly similar. (digitalmusic.com)

These would be the data without considering other realities such as social networks and the WEB.

Hello Goodby has been seen 64.211.846 times on YouTube

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The Beatles - Hey Jude has been seen 92.445.233 times

One of our collaborators is registered on facebook for over 20 groups  about the Beatles or the individual Fab 4.The total sum of the members of these groups, who are only a small part of the groups deeds of the Beatles on facebook, is over 250,000 units. The Official Beatles on Facebook has 41 million followers.

Sir Paul McCartney has 6,9 million follower on FB. The Twitter account of the Beatles marks 3,6 million followers. Instagram only 1,3 millions.

 

To these analyzes we must consider that many social networks are born later.
 And then the calculation of 14 years of google or youtube appears to be distorted 
and should be recalculated with different coefficients.

 

The UK The Guardian has listed over 100 Beatle website. The essential Beatles web resource, with links to hundred of sites organised into dozens of different categories. The search facility allows you to find out that Beatles are still on the wave...

certainly the numbers have come down but not their popularity. Ask Sir Paul  when is on tour.
Or ask us The United States Postal Service

 

 

 

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