Legal representatives from Samsung are seeking the dismissal of Dua Lipa‘s $15 million lawsuit over the unauthorized use of her image on a product box. In a new Thursday filing obtained by Rolling Stone, the company argues that the singer does not have grounds to sue because there’s “nothing suggesting plaintiff endorses the televisions.”
“The images merely depict the televisions’ on-screen interface, illustrating the applications and … an example of content available on the TV,” lawyers for Samsung said. The relevant products contain a photo of Lipa on boxes for televisions featuring Samsung TV Plus, where the singer is used to promote the Xite Hits channel. Other logos that appear on the product include MLB, Fox Sports, and the crime series The First 48.
The British singer, 30, filed the massive lawsuit against the electronics giant Friday, alleging that Samsung used a picture of her face to sell TVs without getting her permission or offering her any payment.
“Ms. Lipa’s face was prominently used for a mass marketing campaign for a consumer product without her knowledge, without consideration, and as to which she had no say, control, or input whatsoever,” the filing alleges. “Ms. Lipa did not allow and would not have allowed this use.”
According to the complaint, Samsung allegedly began putting Lipa’s image on marketing materials and cardboard boxes carrying its TVs all over the world at the start of 2025. Lipa owns the copyright to the picture in question, which was taken backstage at the Austin City Limits Festival in 2024.
When Lipa found out about the advertising, she asked Samsung to stop using the picture, but the suit alleges that the company was “dismissive and callous” and refused her request. (The Independent)
